Packaging Your Pet Supplement Products

There’s a lot of competition in the pet food market as local and renowned brands, all share the same shelf in retail stores. Since your product’s packaging makes the first impression on potential customers, it should be innovative, aesthetically pleasing and not to mention, functional. Brands are continually looking for ways to incorporate uniqueness in their products to make them stand out in this growing segment.

Research shows that the global pet food packaging market is expected to reach $15.98 billion by 2026. Therefore, with the growing market, it’s crucial to create packaging that resonates the with pet owner’s requirements and stays up on the current trends.

The trend of pet humanization among American consumers is giving way to the growing demand for premium pet food products — from all-natural treats to grain-free and gluten-free formulae specific to the pet’s age, breed and activity level.

Pouches continue to lead the pack in pet foods

Since pets are extensions of the family, it’s only appropriate that their food is healthy, high-quality and suits their dietary needs.

Plastic pouches preserve the nutritional value of the contents and prolong the pet food’s shelf like by keeping it fresh. Additionally, pouches are now being made with reseal technology and high barrier films to keep the contaminants out. Since consumers are always seeking for convenience features in a product’s package, the reseal feature makes for easier feeding time and increased usability.

As a top contender in the pet food packaging market, the plastic pouches offer temperature resistance, high barrier and durability in addition to being cost-efficient. Other features like tear notches and stand-up pouches are also raging the market.

Capture attention with digital printing

A visually appealing package captures attention on a crowded pet food shelf while a quality package keeps the product fresh — and your brand successful.

The secret to high-quality food packaging starts with digitally printed graphics on the packages that clearly communicate the ingredients within the package and breed they are intended for. Flexible packaging with colorful graphics makes for an easy and engaging feeding time.

About Premium Vials

We offer a large collection of glass and plasticoptions to package pet food supplements. As a notable supplier of industrial packaging products, we also offer a large variety of options for beauty and personal care products including dropper bottles and plastic jars. Sign in to get your hands on our creative packaging solutions or call at 888-545-3117.