Packaging Trends Adopted By the Dry Fruits & Nuts Industry
For some strange reason, people think living a healthy lifestyle is boring. Or at least they used to think that way a couple of years back.
All of that has changed recently and people these days focus a lot more on clean living. As a part of that initiative, many of them have started incorporating nuts and dry fruits in their diets. The best part about these is that they can be incorporated in all of our meals.
Dry Fruits Industry
The increase in demand for healthy food has led to a dramatic growth in the dry fruits industry and it’s expected that it will continue to grow at a rate of more than 5% until 2026.
The demand is especially high in the Asian-Pacific region and Latin American region. Naturally, manufacturers want to cash in on that increasing demand and one way of doing so is through packaging. Let’s take a look at some emerging trends in this industry:
Focus On Health Conscious Customers
People that are health conscious consider dry fruits to be an ideal alternative to sugary foods however they want to make sure that these food items are properly apportioned.
Manufacturers understand this and in order to do so offer portion control and appetite appeal through clear windows. They also use varying color pallets and paper effects which reflect quality and health benefits of the products.
Enhanced Visual Appeal
It’s no secret that attractive packaging helps boost sales. This is especially true in case of e-commerce where customers have a wide range of options available and they need to stand out from competition.
Furthermore, modern generation doesn’t really care as much about brands. They are more likely to buy the product if they feel that the design is catchy. This is why manufacturers have started paying more attention to the design of the packaging.
Environment Friendly Packaging
This isn’t just limited to the dry fruits industry. Manufacturers are under a lot of pressure to produce packaging which is environmentally friendly. They need to make sure that all of the materials used are recyclable and do not leave a carbon footprint.
Packaging That’s Easy To Use
Ever wondered why people choose one kind of packaging over the other? The answer is convenience. Customers look for packaging which is both easy to use and easy to access. It also helps if the packaging can be used with other products.
Looking for a company that offers sustainable flexible packaging options? Get in touch with us. We offer a wide range of packaging options which include clear glass jars and amber plastic bottles. You can contact us at (888) 545-3117 or visit our website for details.
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