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Organic Personal Care Products – A Trend worth $25 Billion

Days when customers purchased synthetic products without sparing thought to ingredients are long gone.

People today are a lot more health conscious. They conduct extensive research about the product and company before purchasing anything.

Why People Prefer Organic Products?

Health problems like allergies are a major cause of concern. This is the reason people have started turning toward organic products.

Overall, the beauty industry is driven by two demographics—people between the ages of 18-25 and people above the age of 40.

Both these segments have separate reasons for their preference to organic products. Young people avoid synthetic products because of the chemicals they contain. They are also concerned about the effect that these components have on the environment.

On the other hand, people in their forties prefer organic products because of their health benefits.

What Is The Future Of This Market?

The organic personal products market is expected to grow at a rate of 8.8% from 2016 to 2024. This market will exceed $13 billion by the end of 2018.

Like all other organic products available in the market, these products too come with a higher price tag. However, with an increase in the level of disposable income among the middle classes, more people are able to purchase these products.

Sixty percent of the people purchase green products even if they are more expensive. Major stores owners have also started expanding their organic personal care product lines.

Fresh versus Preserved Products

E-commerce industry has boomed in the last few years and its popularity has eliminated the need for products to have a long shelf life. As a result, products no longer need chemical preservatives. This gives organic companies an advantage over their synthetic counterparts.

Personal Care Products Safety Act

Lawmakers are also looking for ways to make changes to the Federal food, drug, and cosmetic act in order to increase the responsibility on cosmetic companies.

The personal care and products safety act states that it is illegal to sell a product if it contains any kind of unsafe ingredients.

As a part of the act, companies are required to implement certain manufacturing standards. The legal authorities also have the right to inspect the company’s records whenever they want.

With the switch to healthier alternatives, customers are also looking for environment friendly packaging options. This is where we come in.

We offer a wide variety of packaging solutions—including glass jars, plastic containers, pop top bottles, medical cannabis label and more. Contact us at (888) 545-3117.

16th Jul 2018

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