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Be it food cans or cosmetic products, tin has always preserved the freshness of its contents and met marketing goals. While glass has received criticism for being brittle, tin has remained the manufacturer’s top choice of packaging material. Here are some reasons why tin containers are so useful for packaging. How common are tin cansIt won’t be unfair to claim that tin dominates a large part of the global manufacturing and packaging industry. According to the United States Environmental Protect …

In a time when cancel culture is prevalent and anything that makes its way to the internet is permanent, all it takes is one mistake for your business to be blacklisted by consumers. Especially when it comes to packaging design, something as small as mislabeling a product can cause a backlash.Case in point, Tropicana’s 2009 attempt at redesigning their packaging was not only met with a negative response, but it pretty much caused an uproar among consumers, who complained that the new packaging …

You don’t have to be a master graphic designer to know that when it comes to package design, every single element matters, including the font. As one of the main identifiers of any brand, typography has the power to make or break your marketing campaign.Take the utter unpopularity of Comic Sans as an example. Immature, fatuous, silly, juvenile—that’s all people see when someone uses it. And even if you choose something drastically different, and perhaps even unique, like Papyrus, the response c …

Ultraviolet glass jars are the latest addition to the packaging world. Strong and surprisingly heavy, you can mostly find them at premium supermarkets and grocery shops, where they are used to store herbs and other food products. Lately, some businesses have also started using them for packaging cosmetics, but their use in the space remains fairly limited. Ultraviolet glass jars have a blueish tint. In pictures, however, you’ll see them completely black. The glass on them is nice and thick.So w …

There’s more to designing the packaging for a metal tin than just finding the right supplier to buy it from! In this post, we have the lowdown on everything you need to know about coming up with the final design for your metal packaging!Why Design Matters for Metal PackagingLow-cost, eco-friendly and recyclable—not to mention safe if you’re selling a perishable product—metal packaging is the best choice if you’re working on a budget, but want to make a good impression on your consumer bas …