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For some customers, the packaging is what separates it from the rest. It’s vital for your products’ success. If your packaging is faulty, it might be driving away sales and incurring losses.To prevent such losses, here’s a list of reasons why your packaging might be costing your business more money and how to solve them:Testing package durabilityHave you ever purchased a product and found it to be damaged before you even opened it? It could be the product’s error itself; other times, it’s the pa …

PET plastic is a staple that most manufacturing and packaging industries depend on. It has become such a great part of the production economy now that it feels nearly impossible to imagine products without PET packaging. A major reason why plastic is so widely used can be attributed to its versatility and reusability. It’s amazing how many DIY hacks people have come up with for emptied PET water bottles and other discarded plastic materials.However, despite their common use, it’s still surprisin …

The fascination with product packaging could somewhat be compared with the appeal of finding what’s inside. Various studies have identified that one-third of consumer buying behavior is influenced by product packaging. Make sure your business isn’t lagging behind because of outdated packaging designs. Here are some 2019 packaging trends that your business can explore.Minimalist packagingMinimalism isn’t synonymous with simplicity. You don’t need to stick to boring old designs if you’re taking a …

Businesses that manufacture products for retail are well-aware of the time and effort that goes into packaging. This is the reasons why, in any product-centric manufacturing environment, the packaging process is considered as the crucial finishing touch in the entire process.Product packaging is a really dynamic process. Even a slight amendment in product description can change the entire packaging. However, there are some basics that every business must follow to maintain a good product packagi …

Your brand is complemented by its packaging. Apart from its functional features, it communicates a purpose and message. Packaging is very much an integral part of your brand’s identity. It’s what separates you from the competition. Let’s look into some reasons why packaging is just as important as the product.Saves TimeUpcoming businesses, with limited resources, need to utilize their funds responsibly, whether they go for print ads, televised commercials, etc. For a new product the above-mentio …