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The global cannabis industry has grown at an unprecedented rate over the past decade with studies estimating that the market is currently valued at over USD $340 billion. That’s an astounding figure for an industry that was considered taboo just a couple of decades ago. Consumers have now begun to realize the various benefits of medical marijuana, which is it is increasingly high demand. However, one aspect of medical cannabis that has come under great scrutiny is with regard to its labeling an …

What’s the first drink that comes to your mind when you hear the words ‘fizzy drink’ and ‘red’? If it’s Coke, give yourself 10 points!If one removes the logo of Nutella and shows you the empty jar, would you still be able to recognize the brand? We are sure you can!Both these brands have highly distinctive packaging that not only makes them more recognizable but also adds to the recall value of the product. In a world full of chocolate boxes, Toblerone stands tall and proud with its unique and …

Packaging is as important to a product as its price, tangible features, and other features. You can’t expect a moisturizer to sell if it constantly leaks inside makeup pouches—no matter how effective it is. There is no secret recipe for the ideal packaging standards that you must follow. All it demands to be is aesthetically appealing, functional, and free of failures!What are the common packaging failures?You can neither compromise on the functionality nor on the aesthetic, or else the packagi …

When we go grocery shipping, almost everything we buy comes in a plastic container – the water, the milk, the candy, the fruits, and the veggies. In fact, our environment is dominated by plastic. According to EPA estimates, 14.7 million tons of plastic containers and packaging is generated on a yearly basis. So why do we have this fixation with plastic packaging? Well, it’s just convenient. However, this convenience comes at the cost of significant damage to the environment and negative effects …

Since the use of the first metal packaging, the food industry has gone through several changes in history. The driving force behind using metal for the commercialization of food products was industrialization. Since the Industrial Revolution, there have been various key turning points that have led to the increased demand for packaging made from aluminum and other metals today. Industrial Packaging Methods in Early TimesAfter the French and American revolutions, packaging methods started to bec …